Digital analytics services
Since 2010, Mehdi Oudjida helps advertisers and digital agencies on digital analytics projects as a freelance consultant.
He builds solutions and custom analytics consisting of defining KPI, metrics and data to collect ; the tracking and the data collection, the configuration of softwares ; the data viz with dashboards & reports.
He makes data analysis to optimize business performance and UX of digital ecosystems. He follows experimentation campaigns with multivariate & d'A/B testing. He conducts analytics training & takes care about skills transfers to ease internalization of analytics activities by his clients.
Digital analytics softwares
Expertise on key digital analytics softwares
Latest conference
- GA4 on stage with Google Data Studio
- Marketing Analytics Summit Italy
- November 10, 2021
- Marketing Analytics Summit Italy
Analytics blog
Follow my analytics blog posts, and especially about the data visualisation software Google Data Studio.
Google Analytics tools
Available for free, the tools below have been cooked with Google Data Studio. It is a way to address some specific issues about data management of Google Analytics.
Clients
Advertisers or digital agencies, Mehdi Oudjida helps them providing his analytics skills.
CONTACT
- WISSI
- Lyon, France
- @: info[at]wissi.fr
- Twitter: @wissi_analytics Follow @wissi_analytics
- LinkedIn: Profil